R/GA: Interpublic

Client: Nike iD

They are very well-known for digital and interactive work. This particular site they created for Nike is pretty incredible, allowing the consumer to create customized shoes in which they can zoom in as far as to see the stitching of the shoes, and are able to rotate the and view from all angles. In my opinion this kind of work is great as it allows the consumer to be a 'designer' creating products to their exact specifications.

Campbell Mithun: Minneapolis- Interpublic

Client: Nature Valley

This ad is what I think the typical consumer of Nature Valley Granola bars would want to see, as they are most likely health conscious and go for all-natural type of foods. This looks like its definitely targeted to adults, it is settle and gets the point across- 'the energy bar nature intended'

Mullen: Boston- Interpublic

Client: National Grid- The power of action

About the power of starting a movement which inspires people to work on saving energy as a part of the solution to global warming. I think this is a beautifully conducted ad, yet I believe a lot of people won't understand its underlying purpose.

Deutsch (New York): Interpublic

Client: Milk

The classic got milk ads, featuring an array of different celebrities, athletes, etc. used to appeal to all different audiences. Its been around for a while now, maybe it would be nice to see them change it up a bit.

Hill Holliday: Boston- Interpublic

Client: Dunkin Donuts

I love this stuff for Dunkin Donuts, the ads are placed in ideal spots for exactly what's going on at that tie, or the possible thoughts going through your head. The next time your in one of those situations you'll be more likely to think of Dunkin Donuts.

Carmichael Lynch: Minneapolis- Interpublic

Client: Harley Davidson

Known for their print work, Carmichael Lynch has the talent of capturing the very essence of the Harley Brand in their ads. They always have new and innovative ways and formats to show their ads for Harley Davidson with beautiful art direction and copy.

Lowe: London- Interpublic

Client: Ogawa

This campaign has been featured in Communication arts. The visual is pretty clever, I guess it's for an air conditioning unit, or something along the line's of that, not sure I'm a bit confused about what exactly it is for.

Draft FCB (Johannesburg): Interpublic

Client: Drive Alive South Africa

'In South Africa, over half of deaths and injuries from car accidents are due to drinking and driving, this percentage being twice the world average. To help combat this problem, we created this realistic mobile Road Block, which proved to be an effective deterrent.'

I think this was a great idea especially for a place who has an extreme amount of cases of drunk driving deaths. I think they should definitely take this idea further to really get to a lot more people.

T.A.G. SF- Interpublic

Client: Xbox

This is a pretty cool jump roping spot, especially to me since I jumprope almost every day. It's great how they were able to incorporate a diverse range and variety of people in it to really appeal to a broader audience.

TM Advertising: Dallas- Interpublic

Client: American Airlines

Aired at the Superbowl, it's a kind of funny in your face and annoying at the beginning and then ends with the relaxing peaceful music and arrival at your gate after the horror you've been through the entire weekend. Definitely appealing to an adult working audience, particularly maybe someone who's not in love with their job and can't wait till their next vacation, so why not take American Airlines while their at it.

The Martin Agency: Interpublic

Client: Freecreditreport.com

These commercials are pretty annoying to me, but I guess the upside is I would remember the name of the client. Then again by no means do they make me want to use freecreditreport.com, maybe if I was in the situation I needed something like their services I would unconsciously think of them first though.

McCann Erickson: Interpublic

Client: Xbox- Lips

Ha I've always like this commerical, it's pretty funny and clever, I'm assuming McCann and TAG paired up to do this spot together.

McCann Erickson (Portugal)

Client: Quercus- Stop global warming

This is an interesting sort of gut-wrenching take on combatting the issue of global warming, especially as the animals 'give up' and basically commit suicide because of how bad it has gotten. This commercial would definitely make me think twice about his issue. I think currently the problem with global warming right now is not enough people know what it actually is/ does so we might need more work explaining it a bit more.

Grey: WPP Group

Client: Coke Zero- Life as it should be

Interactive: I thought these were pretty funny, and most definitely interesting to watch. The whole campaign was sort of centered around getting guys to want to drink Coke zero, incorporating interactive destination of 'Life as it should be.'

JWT (Scala JWT): WPP Group

Client: Greenpeace

A beautiful campaign for Greenpeace emphasizing peoples desire to accumulate wealth which ultimately skew their view of right vs. wrong. This campaign is simply trying to find positive thoughts between defenders of the environment and their enemies.

Y&R (Buenos Aires): WPP Group

Client: UNHCR

For some reason I' m having a hard time getting these ads. The third ad to this campaign I didn't think really fit so I didn't include it. 'Refugees would like to have the same problems you have'- As if to say they problems they are having in these ads is far greater than anything we imagined. I understand that part, and they are beautiful ads, but not sure.

Ogilvy & Mather: WPP Group

Client: Diamond Shreddies

I went to a talk Nancy Vonk gave where she explained in detail about the whole Diamond Shreddies Campaign. It was quite hilarious to watch the idiocy and reactions of some of the people in these focus groups. They were quite clever in this campaign as the people who did catch on and write letters of disgust, they turned around and used the actual letters in commercials to address the particular matters there were complaints about.

Martin Williams: Minneapolis- Omnicom

Notforsalecampaign.com

This is another sort of gut wrenching campaign, where they use receipts, to inform about the continuing issue of slavery. This is another extremely effective way to address the situation at hand. I think martin Williams was right on with this non-traditional work.

Latin Works: Austin, TX- Omnicom

Cause: Active Life Movement- Keep obesity away from your child

Considering I used to play with Playmobile as a child, almost everyday, this ad immediately drew my attention, and then I realized they were all obese. It is kind of sad in a very truthful way as so many children are obese due to the increasing amounts of crappy food, video games, reliance on technology, and lack of knowledgeable parents about healthy eating habits.

Dieste Harmel & Partners: Dallas- Omnicom

Client: Gatorade

Is a game just a game? Not when what's inside pushes you on.

This is a cool ad, targeted to Hispanic Americans, whom as I know love futbol. So this is great for the target audience along with the intensity of it.

GSD&M Idea City: Austin, TX- Omnicom

Client: BMW

THis commercial is awesome in my opinion, utilizing clay to evoke the different shapes of the c BMW cars to change and take shape for the better, advancing with the needs of society.

180 LA- Omnicom

Client: ADIDAS

Interactive Experience created by 180LA for Adidas. It is a digital experience part interactive film and part online catalogue based around a simple mouse click, with the instruction wait for the Flash and click to capture the moment.

This is a pretty sweet interactive experience, I thoroughly enjoyed the description of it and examples. It is simple and intriguing at the same time, inviting one to go on and discover what;s behind the flash.

Agency: Goodby Silverstein- Omnicom

Client: Adobe

I love this project. It is a creative way to show what the product can do that people wouldn't expect, but that definitely grabs your attention leaving you in awe of the product if you know what it is, and with curiosity if you don't.

Agency: TBWA/Chiat/Day (Los Angeles)- Omnicom

Hip Hop

Client: Apple

These ads definitely appealed to me when they first came out, which I am in the target market so it make sense. I think these are great ads, whenever they showed up on the TV I would stay and watch them, they capture the essence of why an Apple user is different and makes it a great thing.

Agency: DDB (London)- Omnicom

Client: Volkswagon

This commercial won some awards. I think it is pretty nifty, definitely shows the car throughout someone's everyday life, what goes on in it, how its used in so many different manners whether driving to work, going out with friends, getting in an argument with someone, running errands, in snow, rain, sun, etc. It's quick to the point, and effective.