Thursday, November 19, 2009

Kirshenbaum Bond: MDC

Client: BMW - Interactive M Experience
-Offers content unavailable anywhere else online for the BMW enthusiast. (Including exclusive documentaries)
They didn't really have much on their website to go off of or much description about this particular interactive experience, but it seemed pretty cool.
In addition tho this there was an iPhone app, which allowed BMW users were invited to peek inside BMW Munich facilities. - I'm sure a lot of people enjoyed this factor especially because they were getting a chance to do something they otherwise would not have been able to unless they were to go to Munich and see the facilities for themselves.


Cliff Freeman & Partners: MDC (Now closed)



Client: Quiznos Sub

Ha I remember the first time a saw these commercials for Quiznos I thought they were spectacular, and amusing and I definitely ran around singing the little jingle. I feel like this agency (at least in this case, i'm not a fan of the cheese pizza stretching all over the place) knows the fine line between funny and straight up annoying, these ads easily could have gone wrong but they did a great job bringing it together with just the right amount of funny and crazy mixed together.

Vitro Robertson: San Diego -MDC






Client: Asics

I love the stuff they've done for Asic. It is a different and refreshing approach in comparison with Nike and ADIDAS as I feel like those two have a lot in common but this work for Asics is distinct and likeable hitting a little bit of a broader audience.

Crispin Porter + Bogusky:(Miami/Boulder) MDC



Client: GAP

The adult version of this commercial I don't like so much (b/c the jingle is more annoying), but I think this one's pretty cute. It is eye-catching and quite refreshing to watch actually. The more I see it though, I think it will start to get a bit more irritating. If I was a kid though, I'm pretty positive I'd love this commercial and even get excited/ dance around when it played, so at least for the kid audience I believe it s quite effective.

McKinney: (Durham, NC)- HAVAS


Client: Gold's Gym

Coming from someone who works out a lot, a can relate to this commercial a lot. I like this commercial a lot, but instead of making me want to go to Gold's Gym to work out, it just makes me want to workout. I think if there was something in it that was more about what Gold's Gym is all about it would be better because right now it is selling the whole idea and experience/outcome of what working out brings you rather than what Gold's Gym brings to that experience.

Euro RSCG: (Paris)-HAVAS



Client: Danone (Evian Water)

This is a viral video of break dancing babies for Evian. I'm not so sure about it, I feel like the advertising world has kind of gone over kill with babies from the talking ones to now the break dancing, which looks and is completely digitized. I not a big fan, but then again I would probably watch it to see what it was all about if someone sent me a link or told me about it by word-of-mouth.

Arnold Worldwide:Boston -HAVAS


Client: Amtrak

I love these visuals, they are very appealing (at least to me) the contrast of the black and whit along with more muted colors is visually pleasing, and different from most other print ads you see. I would definitely hang around on these ads and actually read part of them if I was flipping through a magazine.

Wednesday, November 11, 2009

Kaplan Thaler Group (NYC): Publicis Goupe



Client: Aflac

I have always thought these Aflac duck commercials were incredibly annoying. I'm sure there are less annoying ways they could portray the duck, or something. Also they don't really seem to flow together very well, especially in comparison with the Fallon commercials.

Fallon: Publicis Groupe

Client: Sony (Bravia) (NYC)




Client: Traveller's Insurance (Minneapolis)




Fallon definitely has a distinct style of commercials. They are aesthetically pleasing and the music is very acoustical and relaxing. I actually enjoy watching all of their commercials, unlike many of the other's which often seem to be clutter. Fallon commercials seem well-thought out and the execution of them is pristine.

Leo Burnett: Chicago- Publicis Groupe



Client: Numericable

I couldn't figure out what Leo Burnett Agency did this ad, but I'm going to assume its one in Paris or Canada because i think they are speaking french in the Commercial (otherwise I have no idea). Just double-checked and it's Paris.

After seeing this ad for the first time in a different language, I couldn't quite figure out what is was for, but I knew it had something to do with a TV (which I was correct, it is for a French cable provider). This ad definitely caught my eye, the tune is quite catchy, and not annoying along with the cool visual animations to keep you interested. This is probably one of the few types of commercials I would wait until it was over to change the channel. I would definitely be interested in hearing/ seeing the translation of this. I love how the animation bring the rooms to life, despite the semi- boring setting, if they had otherwise not been in it.

Saatchi & Saatchi (New York): Publicis Groupe



Client: Tide (to go)

This commercial was hilarious, everything in it, just worked. I think in other situations it might not have been quite as funny as this because who wants to go into a job interview with a huge stain, and I'm sure people get nervous and accidently spill coffee or something on themselves all the time before job interviews, which is the last place you want to go not looking your most professional.

Publicis: (Paris) Publicis Groupe



Client: WonderBra

Ha, this ad I thought was pretty funny, very quick and easy to get, and definitely appealing to a young woman. After seeing an ad like that I would definitely be curious about the product and go to the extent to see what was so great about it. I think they did an excellent job with that one.

Sunday, November 1, 2009

BBDO (New York)- Omnicom




Client: The Economist

I am a big fan of the work BBDO New York and AMV/BBDO have done for the economist. They always have clever new ways at going about advertising for The Economist whether in a more non-traditional manner or through billboards, print, or guerilla.The The work is always attention grabbing and thought provoking as you have to use your head a bit for some of the stuff they use, but mostly they are all pretty quick gets.